What does it mean to lead a company – with heart, responsibility, and a down-to-earth approach? In this special episode, two generations meet: Lüder Vollers, who built the company into a major player and expanded it across Europe, and Christian Vollers, who has been with the company for 25 years and is now leading the family business into the future as the third generation. Amidst defining moments, entrepreneurial courage, and thousands of coffee sacks, an honest conversation unfolds about how value is created – not overnight, but day by day.
